A *New* Program for Graphic Design


$25.00

David Reinfurt

6 × 9 inches, 256 pages, softcover
ISBN 978-1-941753-21-7

Foreword by Adam Michaels
Introduction by Ellen Lupton

Design by IN-FO.CO

Available for pre-order
Shipping September 2019


A *New* Program for Graphic Design is the first Communication Design text book expressly of and for the 21st century. Synthesizing the pragmatic with the experimental, A *New* Program for Graphic Design builds upon mid- to late-20th-century pedagogical models to convey advanced principles in an understandable form for students of all levels.

David Reinfurt, a graphic designer, writer, and educator, has developed a design curriculum at Princeton University in which three courses provide a broad and comprehensive introduction to the field for students coming from a range of other disciplines. These courses—Typography, Gestalt, and Interface—are the foundation of this book.

Through a series of in-depth historical case studies and assignments that progressively build in complexity, the book serves as a practical guide to visually understanding and shaping the increasingly networked world of information and design.